Friday, September 12, 2008

Book Review

Every once in awhile, I write a book review for the Association for Consulting Expertise (ACE), so I thought I would post them on my Blog periodically. This one is titled "The Go-Giver."

The Go-Giver
(A Little Story about a Powerful Business Idea)
By bob Burg & John David mann

I discovered this book during one of my weekly browse sessions through Borders.

Every once in awhile there comes along a book that really makes you think. If you like books like “Who Moved My Cheese,” you will enjoy this book immensely.

I've always been a big believer in giving; and …not giving to get … but giving for the sake of giving. It is probably cost me a lot of money in the beginning, but has been incredibly rewarding in the end. One of the reasons I love sharing the books I have read is because …if someone really takes the time to read some of these book recommendations, it will both enrich their life and help their business to prosper.

That's why enjoyed this book immensely, because it's all about the concept of giving and sharing! The book is written as a story about an ambitious young man named Joe, who desperately wants to be successful at all costs. He feels that the harder and faster he works - the further away from his goals he seems to get.

So he seeks the advice of a man named Pindar, who is a sort of legendary, extremely successful consultant, (the word consultant caught my eye) who has retired and spends his time helping other people become successful.

He introduces Joe to what he calls The Five Laws of Stratospheric Success, which are: (1) The Law of Value, (2) The Law of Compensation, (3) The Law of Influence, (4) The Law of Authenticity, and (5) The Love Receptivity. He also introduces Joe to five individuals who employ each of these laws successfully. Each of these laws operate under the concept of giving and sharing to others.

Once Joe learns the laws, he realizes that changing his focus from getting to giving, in other words, putting others' interests first and continually adding value to their lives, leads to unexpected returns and, ultimately, wealth.

You may have heard slogans like “if you help enough people get what they want, you automatically get what you want” or “you sow what you reap” or “people don't care how much you know until they know how much you care.” All these slogans center around the concept of giving and sharing.

This book will help you reevaluate how you do business, how you treat clients and maybe even how you live your life.

This is a wonderful book for your reference library.

Bob LaBrie

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